Services
The Cell Therapy Group helps companies improve their business, profile, products, and processes.
For companies with something to sell in/to to sector, this may mean helping to position the company and/or products better to capture more market share.
For therapeutic companies, this is likely employing various means to grab the attention of potential investigators, collaborators, licensees, partners, investors, etc or helping to navigate the technical intricacies of product and process development.
For case studies of our work, click here.
| Service |
Strengths |
| Technical & Scientific | Basic research design. Cell expansion and differentiation protocols. Device (therapeutic & processing) design, development, market research, marketing, etc. Designing and developing stem cells programs and/or lines for drug discovery and/or toxicity testing. Tissue engineering constructs, products, and modeling for therapeutic or non-therapeutic uses. |
| Marketing | Primary message development, branding or re-branding, trade show management, website development & management, marketing collateral development (e.g., flyers, brochures, handouts, folders, presentation templates), soft marketing such as publications, conference presentations, industry organization participation, and strategies around utilizing digital marketing (e.g., video, digital business cards, websites), search engine optimization, etc |
| Communications |
Press releases, websites, and strategies around utilizing
traditional and digital communications (e.g., email, newsletters, video, blogs, podcasts), presentations (scientific, corporate, and financial audiences), media management, story pitches & integration strategies, etc |
| Business Development | Sales lead & strategic partner identification, negotiations, deal management, licensing, contracting, and transition management |
| Advertising | Print (e.g., journals, magazines, conference documents) & digital (e.g., e-newsletters, digital ads, cross-posting, podcasts, conference campaigns) media campaign development, negotiating, placements, and management |
| Market Research & Analysis | Competitor analysis, market size evaluations, sales lead identification, development of market strategies |
| Operations | Budgeting, IT, recruitment, intranets, employee evaluations |
| Business Plans | Business plan writing, strategies, SWOT analysis |
| Financing Strategies | Identification of primary targets for fundraising, assistance with developing presentations, collateral, etc |
| Project Management | Project implementation, management, and/or supervision |
| Human Resources | Recruitment, career fairs, HR profiling, employee evaluation programs |
| Legal Affairs | Negotiations, contracting, & legal affairs management |
| Outsourcing Selection & Management | Development of requests for proposals, vendor identification & selection, outsourcing management |
